FREE WILL
SUPPLEMENTS
BRANDING / ILLUSTRATION / LOGO DESIGN / PACKAGINGFree Will is a supplement brand aimed to energize you on your next great adventure. I designed the visual identity to evoke the freeing feeling of hitting flow state and the calm confidence that you can take on whatever life throws at you.
Challenge
Aside from the logo, this commissioned poster was the most-beloved piece of brand equity. It best captured the mystery and delight of the family-friendly escape rooms at Houdini’s. It was my task to redesign the website and marketing materials to complement this artistic vintage magician poster style.
Make it stand out.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
Make it stand out.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.